Premium Sales Training

Why fly coach when first class is available?

High-end Interactions: the Best Way to Present Quality Products and Services

Everyone remembers their first sporting or concert event viewed from a suite or premium seat. No lines to the restroom, an unending supply of food and beverages, an unobstructed view, no undesirable interaction with rowdy or out-of-town fans. The premium seating experience seems like an easy sell. Yet, it’s one of the most complex and longest sales cycles in all of sports. Game Face trains even the most savvy salesperson how to work this sometimes frustrating maze to a successful premium sale.

Selling the Best Seats in the House

Premium seating is a big deal for sports teams and entertainment venues across the industry as renovations are not undertaken to add regular seats, but to increase capacity for premium seating and suites. Municipalities and sports franchises are constructing billion dollar, luxurious facilities that include field-level suites and different types of premium seating, all in an effort to lure fans, both casual and passionate, to the venue for a corporate experience that drives business results. Whether your stadium or arena has luxury boxes, corporate suites, sky boxes or private boxes, Game Face will use our proven premium sales training program to show your staff how to obtain the necessary yes’s in your market so your premium seating real estate is prized by all.

Sell a Perfect Corporate Outing

Premium seating is an attractive asset in business today. State-of-the-art facilities, packed with ever-increasing creature comforts and perks, are ideal venues for team building, coworker outings, product presentations and client development. Further, for out-of-town clients, they provide a terrific showcase of your community’s uniqueness and personality. Strategically utilized venues can be a great place to celebrate a new deal, break the monotony of long days in meetings, offer a new environment to carry on discussions and find common ground, or share in a common goal—a team victory!

Game Face understands that premium inventory is important to overall sales. That’s why we’ve developed the most industry-specific, up-to-date selling practices to teach your people the best ways to sell these benefits. Sports and other forms of entertainment are a great equalizer and through the proper selling of premium seating and the premier experience it brings, your organization will produce for clients a productive and profitable affair every night.

John-Knebel

The country is full of companies that offer sales training, but we selected Game Face because Rob understands the unique challenges associated with selling a sports property and his training is aligned with our consultative approach. He brings solutions to real world challenges and relates beautifully to our sales team. The training has been so successful that we are expanding our relationship far beyond what we originally envisioned. Game Face knows sponsorship!

John Knebel
– Executive President, Corporate Partnerships & Premium Seating, Arizona Coyotes Hockey Club

215

Venues
Toured

19

Years in
Premium Sales

45

Companies Trained That
Own Premium Seats

Premium Seating Requires Premiere Training

The approach your premium sales staff used when they sold season tickets as young sports sellers differed greatly from what should be communicated when approaching the premium audience. Through our proprietary approach, Game Face will give your staff the tools they need to sell high-end seating and bring your customers the best possible results. As the market becomes more expectant of experience over entertainment, Game Face’s history of training a variety of industries makes our premium seating sales training the most insightful anywhere around the globe.

Premium-sales

Supercharge Your Sales

Since nothing happens until somebody sells something, jumpstart your career or team through world-class sales training.

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Supercharge Your Sales

Since nothing happens until somebody sells something, jumpstart your career or team through world-class sales training.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.