Rob Cornilles and the Game Face coaches will assist you and your sales leadership team in building the right habits for your team. We provide a roadmap to success—starting with our Five Synonyms for Sales—and expedite learning to get salespeople to a productive state much faster than the traditional sales school of hard knocks.
Sales is a noble profession – Too many see sales as a stepping stone, a necessary evil to something better in their career. As soon as they gain some degree of success, the expectation is that a better opportunity should present itself. There is nothing wrong with ambition, but we also show your employees that, when done properly, sales can be a very rewarding and meaningful career. In fact, when done right, it’s a noble profession! Sales doesn’t have to be for the sleazy, slimy, shady, and self-interested.
Sales is communication – Sales isn’t deceit. A sales “wizard” isn’t someone who uses tricks and sleight of hand to convince someone to do something against their will. Sales is persuasion, yes, but it is persuasion through honest influencing, educating, motivating, and inspiring. Integrity selling happens when the sales representative successfully shows someone how their issues can be solved through your product or service.
Sales isn’t about pitching – It is about listening and understanding. Empathy is one of the best skills a salesperson can have, yet many new salespeople feel as if they need to control the conversation to close the sale. We show them how to stow their ego, make the focus about the buyer and not the seller, engage a key decision-maker in beneficial and easy conversation, how to unearth the pain points, and how they can address them better than anyone else. Lead the conversation, don’t dominate it.
Sales is demonstrating expertise – No matter the product, from dollhouses to diapers, lawn care to pharmaceuticals, we show your new people how to legitimately sound like an expert. We teach how to sound confident without being condescending.